Upstate Elevator CBD

Upstate Elevator is a Vermont based CBD cultivator, manufacturer and retailer focused on producing the highest quality CBD products that positively impact their consumers. At my last place of employment we landed Upstate as a client and were assigned the job of creating / managing all of their social media content across all platforms. This included creating a social media strategy deck, a competitive analysis deck, and content creation. I was the main person assigned to designing all the decks and content. Creating the content consisted of photo retouching, animation development, and photo / video shooting. The goal of this project was to create posts that were equivalent to competing brands while also showcasing the many products Upstate has to offer.